Le blog Du Pareil au Même

This week is truly under the sign of  Spring…

and so for the pleasure and for all those who have not yet seen it

here are the wings of the DPam Spring Summer 2012 photo sessions.

This morning I stopped by to see the buying and design department

to retrace the birth of a pretty blouse that you will discover this srping.

Everything begins 18 months before it reaches the store

according to the colors chosen for the future season…

Next, the designers work on trend panels

or mood boards to ilustrate the ambiance they are looking for.

Then, they create a complete theme around their inspirations

with a dress, a shirt, a skirt…

With this file, the buyers will work on composing the theme

with a special attention to details of the clothing.

Details that will enhance the item, add another feeling…

Here, a butterfly appliqué and 2 little embroideries

and there, a button and crocheted ribbon…

The theme is called dream… starting in February

Let me show you my latest purchase.

With a pang when I see the tag reminds me how quickly children grow.

Two photos taken this morning before leaving for school.

Imitation sheepskin vest to keep warm without overheating.

Surely out of stock in many stores

So if you see something you like right now

Don’t hesitate because there won’t be enought for everyone…

Here is a look at my favorite picks and good tips …

a SUPER DEAL, this series of New Balance tennis shoes at 40% off¨

a littles checkered blouse for girls at 40% off, starting from 10,50€

I always take advantage of the sales to replace little underwear and socks,

Brightly colored underwear at 40% off, starting at 6,30€ for the set of 3

Louise wore thes boots all season.

They are great quality and at 30% off for the sales,

I highly recommend them…

For boys, don’t forget the jacquard trend… with this sweater at 40% off at 14,70€

A tee-shirt for Raphaël that he can wear this Spring, also 40% off

Happy shopping to everyone…

Do you have your card ?

Mine is vintage… Slightly worn on the sides…

Right now, it gives you access to DPam private sales

and it’s interesting to read the comments on facebook…

Have you taken advantage ?

Only 5 days left!

In childrens’ fashion,

It’s always baby clothing that announces the beginning of the new  Collection.

And yes, you should remember to buy baby gifts in December…

So here is DPam bébé collection favorite :

a soft print to announce the coming srping…

Already on sale in DPam bébé and at DPam.com

These are the women that I work with every day,

and together we would like to wish you a Happy 2012.

When we brought our photos this morning,

we noticed that our childrens’ eyes and our aldults’ eyes had not changed…

It’s a little “du pareil au même” (comes down to the same thing)…